OFFERING THE MARKETING SERVICES YOU NEED TO GROW YOUR BUSINESS
With a full suite of services available, we take all the stress out of creating and executing a flawless campaign.
SELECTION
We are experts in assembling the media mix that will achieve our clients’ objectives and yield the best return. Picking winners is one of our greatest strengths; avoiding losers is just as important.
SCHEDULING
As crucial as selecting the correct media mix is, so is determining the best schedule. We focus on seasonality, ad size, frequency, position as well as inventory flow and sales cycles to ensure a campaign’s success.
BUYING
Our decades of experience and network of contacts translates into extraordinary rates with no dependence on remnant buys, without sacrificing added-values or partnerships. If plans do change, we work hard to avoid any media penalties, added costs or fees. If something goes wrong, we vigorously pursue make-goods and are successful all of the time.
BUILDING ON RESULTS
Data speaks for itself. We work closely with our clients evaluating results so that we can move budgets quickly from slower performing channels into ones where we are seeing more success. We don’t put campaigns on auto; we will be there for the duration tweaking every step of the way.
PR & Events
We actively pursue PR placements in both consumer and trade publications, in print and online, creating company profiles and “stories” to share with our network of editors. Podcast interviews are an increasingly important focus for our PR efforts. We can also handle your event planning from inception working from full back-off schedules or simply managing guest lists.
DON'T JUST TAKE OUR WORD FOR IT
Our clients and media partners both recognize the work Beardsley Advertising does in creating and executing results driven marketing campaigns. It is no wonder we enjoy long term, successful, business relationships with our partners.
"We have been working with Charles F. Beardsley for several years. Nancy and Price have become close confidents and strategic partners. They have contributed significant value and delivered smart well thought through performance based advertising and promotional buys. We look forward to growing our relationship and our continued success."
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Robert Sonneman
Founder & Creative Director
"We’ve worked with Beardsley Advertising for over 15 years and they have consistently planned schedules for us that never are just cookie-cutters of what we have done in previous years. They are always testing new publications and encouraging us to test new offers. Our plans can change on a weekly basis and Beardsley always can modify our campaigns on the fly."
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Greg Eatmon
President
"Nancy and her team at Charles Beardsley know how to put together a media plan that works and provides results. The ad studies for one of their clients prove this. Their client achieved ad recall numbers in top 5 which is a direct result of a well planned media buy and their input on creative."
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Tamara Stout
Advertising Director
"I've worked with Charles F. Beardsley Advertising for over 30 years and my experience with their professional staff has never been short of excellent. They consistently secure opportunities for their clients in line with defined goals to maximize both visibility and response regardless of media platform."
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Stacey Piano
Account Director
